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Newswire
> Tuesday, March 26, 2024
Tuesday, March 26, 2024
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The Nancy Drew game series (yes, it’s real) is back with Game 34 | Kaser Focus
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Tuesday, March 26, 2024
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DeSantis Signs Social Media Bill Barring Accounts for Children Under 14
A new Florida law also requires apps like TikTok and Snapchat to obtain a parent’s consent before giving accounts to 14- and 15-year-olds....
7 top new movies to stream this week on Netflix, Peacock and more (March 26-April 1)
"Imaginary", "Lisa Frankenstein", and "The Boys in the Boat" are among the new movies streaming this week on Netflix, Peacock and more of the best streaming services....
Inside marketing’s elusive Quixote quest for digital ad transparency
Marc Pritchard, the marketer with the keys to Procter & Gamble’s $8 billion ad budget in the U.S., is calling for more transparency from digital platforms. You know what that means — it’s that s...
Why Starbucks’ elimination of its global CMO indicates an evolution of the role, not ‘a canary in the coal mine’
As the CMO role continues to evolve, the halcyon days of the rock star CMO have seemingly come and gone. The job has become increasingly more difficult, with expectations of what marketers should be d...
‘For your consideration’: How Janice Min is selling entertainment advertisers on The Ankler
Subscribe: Apple Podcasts • Stitcher • Spotify Earlier this year, Janice Min, CEO of The Ankler, said that she’s expecting to hit $10 million in annual revenue in 2025. During a podcast...
Marketing Briefing: B2B marketers invest more in influencer marketing as channel proves itself
B2B marketers are adding influencer marketing to the toolbox. As influencer marketing has continued to grow and normalize for B2C brands, marketers behind B2B brands have taken notice. Influencer...
How Google’s entry into in-game advertising puts a spotlight on an industry in flux
Google AdMob is officially serving in-game ads, showing the ongoing growth and mainstream acceptance of the format. But while this might be good news for in-game ads as a concept, it’s not necessari...
How media agencies are shifting toward generative AI content in influencer marketing
There is a shift happening in influencer marketing as influencers increasingly rely on artificial intelligence to make content — and agencies working with them are trying to balance different types ...
Aerodrome leads Base’s surge in total value locked to near $1 billion
Base saw a significant increase in total value locked, reaching nearly $1 billion — double the amount recorded at the beginning of March....
Bakkt reports $780 million in revenue with $226 million net loss in 2023
NYSE-listed cryptocurrency custody and trading platform Bakkt posted $780 million in total revenue but $226 million in net losses in 2023....
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> Tuesday, March 26, 2024
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