Snap Takes Creator Creds, AR Focus To The NewFronts
MIAMI — Snap Inc., the company behind the popular platform Snapchat, is redefining its relationship with agencies through the newly launched Snap Advanced Partner Program.
This initiative is set to...
Google’s McDonald Goes Long & Short On CTV Ad Future
SAN JUAN, PR — The time when YouTube was best known for skateboarding dogs now feels like eons ago.
Two decades on, the video platform is now host to major broadcasters, as well as short-form conten...