WTF is weather targeting? A video explainer
As precise targeting and personalization become table stakes for marketing, variations of contextual targeting signals are emerging, offering teams impactful and privacy-forward methods for winning co...
TikTok US is mostly back up and running
As we moved into the third day of the TikTokalypse, the app appears to have finally stabilized in the US, as we v...
Synchrony Says BNPL Lifts Sales Without Hurting Cards
Synchrony Financial closed 2025 with fourth-quarter purchase volume of $49 billion, a company record and a 3% year-over-year increase, as spending patterns strengthened across most platforms and co-br...
Mesh Looks to Court FinTechs After $1 Billion Valuation
Crypto payments network Mesh is planning to expand its network after raising $75 million.
The new funding round values Mesh at $1 billion, Bloomberg News reported Tuesday (Jan. 27), and wil...
