How to succeed in the era of AI-driven search advertising
Artificial intelligence (AI) is transforming every facet of PPC advertising, from creative assets to audience targeting, reporting and ongoing optimization.
With the rise of LLMs as an alternativ...
Elon Musk’s X is banned for 10 days in Venezuela
People in Venezuela are currently unable to access the social media platform run by technology tycoon Elon Musk as the president signs a 10-day ban.
This follows a public spat and has come after Presi...
I block every ad on YouTube and I’m not ashamed of it
I block every single ad on YouTube. And I’m a hypocrite for doing it. But I’m not ashamed. Because through a series of blunders and malicious decisions, Google has systematically made YouTube a wo...
Apple’s revised DMA plan slammed by Epic Games
Apple’s newly revised compliance plan for the European Union’s Digital Markets Act (DMA) hasn’t gone down well, with Epic Games branding it “uneconomical.”
On Tuesday (August 6) Apple shared...