Search Ads 360: 3 best practices for advanced PPC marketers
While Google Ads has built-in bidding algorithms and optimization features, some PPC marketers and advertisers still rely on Google’s Search Ads 360 (SA360) for managing complex campaigns.
This ...
Inside the Stream: Putting Paramount+ With Showtime in Perspective
Not that long ago, before Netflix became a household name, “premium TV” referred to HBO, Showtime and Starz. They, and their brand extensions, were all subscription-based, advertising-free netwo...