Dbrand wants you to feel less guilty about having your face buried in a screen all day and not getting outside to âtouch grass.â The companyâs latest collection of skins lets you wrap your gadgets in bright green artificial turf so you can touch grass whenever you want and no matter where you are.
The Touch Grass collection is available now through Dbrandâs website for more than 100 different devices with pricing similar to its other premium skins: $29.95 for smartphones, $49.95 for tablets, and $69.95 for laptops.
Despite the April 1st timing, the Touch Grass collection isnât a prank, Dbrand CEO Adam Ijaz assures The Verge. âEach year, April 1st rolls around and companies trip over themselves to see who can be the least funny. We, on the other hand, take the opportunity to launch real products. Are they drenched in satire? Yes â but theyâre real products you can buy.â
The skins are covered in thousands of tiny polyethylene strands using a technique called electrostatic flocking, Ijaz explains. âEach polyethylene strand is electrically charged, causing it to stand upright and propel directly onto an adhesive-coated surface. In this application, the adhesive …