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How IgnitionOne, an adtech company that holding company Dentsu bought for $275 million, wound up selling in a fire sale
Adtech company IgnitionOne sold off in a fire sale to Zeta Global to Publicis Media in November after the company couldn't renew a line of credit. According to interviews with 12 former employees an...

In advertising, the ‘gamer’ demographic is useless
The idea of "gamers" as a generic, singular, targetable group is dead, and the advertising industry is now coping with that loss.Read More...

Doing More with Less: Seven Practical Tips for Local Newsrooms Everywhere
Building a sustainable model of audience supported, public-interest journalism is not easy. The story of declining advertising revenues, relationships with...

Lightspeed, Union Square Ventures, and other VC firms reveal their media predictions for 2020 and key trends they're keeping a close eye on
Investors from five top venture capital firms including Lightspeed, Union Square Ventures, and Comcast Ventures shared...

Facebook's new Oculus VR features may help it stand out among competitors
This story was delivered to Business Insider Intelligence Connectivity & Tech subscribers earlier this morning. To get this story plus others to your inbox each day, hours before they're published o...

How to Create a Company Culture Your Team Will Love
Company culture might seem like a buzzword that human resource professionals like to throw around, but it's actually a very real and important concept. The culture you set internally influences the p...

How to Instill More Transparency in Your Business
Transparency in business is, to be completely transparent, a highly-debated topic. While traditionally businesses have limited transparency – justifying that decision as a necessary evil to avoid i...

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