How does a 140-year-old newspaper reinvent itself?
Editor’s note: This week, the GNI Subscriptions Lab will lead sessions at the Mega-Conference in Fort Worth, TX to share best practices and opportunities to grow digital subscriptions in line with r...
With Grounded, PopSugar is extending Play/Ground event franchise
PopSugar is launching a new day-long fitness- and wellness-focused event, called Grounded, as a spin-off of its annual Play/Ground festival.
The event, which will take place in Los Angeles on March 7,...
Want podcasts to remain independent? Support independent podcasts
Full disclosure one: I’ve hosted a lot of independent podcasts, with varying degrees of success.
Full disclosure two: This story is being hosted on a site owned by a corporate media giant. There’...
Walmart’s new social media strategy has boosted app downloads 50%
Walmart is employing a new social strategy to be more reactive in real time with a new more conversational brand voice.
Doing so isn’t simply about being part of the social conversation online but t...
Facebook asks for a moat of regulations it already meets
It’s suspiciously convenient that Facebook already fulfills most of the regulatory requirements it’s asking governments to lay on the rest of the tech industry. Facebook CEO Mark Zuckerberg is in...
How to Make Captivating Social Media Videos
The time consumers spend viewing social media video content shows no sign of slowing down. You can leverage this trend to improve business outcomes in all areas by learning how to create social media...
Funding 21 news projects in the Middle East, Africa and Turkey
Finding new and meaningful ways to engage readers is a hot topic for news organizations of any size, and the first Google News Initiative (GNI) Innovation Challenge for the Middle East, Turkey and Afr...
