Publishing And Distribution

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Console Exclusive Games Have Given Way To Console Exclusive Game Characters
Editor's Note: Originally, this article was set to run before the article of Crystal Dynamics defending this decision... but somehow that didn't happen. You can read that article here if you like, or...

Podcast Corner: Andrew Yang, Tucker Max and More!
Andrew Yang Saves the World I was really nervous for this one and giddy afterward. I’ve had a thousand questions for A...

4 Tips for Improving CRO with Content Marketing
When you hear marketers talking about conversion rate optimization (CRO), they often cite content as one of the best ways to get more engagement and sales. There's no question that your blog posts, e...

Microsoft fires back at Apple over the policy that's keeping Xbox Game Pass from launching on iPhones and iPads this September (MSFT, GOOGL, AAPL)
This September, Microsoft's Xbox-based game streaming service is scheduled to launch. The service enables users to play dozens of Xbox games via the cloud, on smartphones and tablets. Any progress m...

WTF…are standard contractual clauses
Earlier this week, Google emailed its Google Ads clients to update them about changes it plans to make on August 12 in order to remain compliant with Europe’s General Data Protection Regulation. ...

‘You have to innovate on the value’: The disparate state of virtual event ticketing
On June 18, just over three weeks after the killing of George Floyd, founder of creative agency Palette Group, Nate Nichols and producer and business partner Stefanie Behringer, hosted Allyship and Ac...

‘Take back some market share from Amazon’: Publishers are testing their own versions of Prime Day
Prime Day has become, for many brands, a significant manufactured shopping holiday, on par with the sales seen during the holiday season. The 2019 Prime Day, for example, surpassed the 2018 Black Frid...

Crystal Dynamics Explains Spider-Man PS4 Exclusivity By Saying A Bunch Of... Words, I Guess?
We had just been talking about the upcoming Marvel's Avengers multi-platform game and its very strange plan to make Spider-Man a PlayStation exclusive character. In that post, I mentioned that I don'...

Judge Rejects Devin Nunes' SLAPP Suit Over The Esquire Article He Really, Really Doesn't Want You To Read
A federal judge has happily dismissed one of Devin Nunes' many SLAPP suits. This isn't much of a surprise given what the judge had said back in May regarding Nunes' Iowa-based SLAPP suit (reminder: I...

The Apttus Story: The Scandalous Rise & Fall of a Startup CEO
When employees showed up to work at Apttus' San Mateo headquarters on July 2, 2018, they were shocked to learn that the startup's longtime CEO, Kirk Krappe, was no longer at the company. It didn't tak...

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