Bitmain Veterans Launch BNB Treasury Company: Backed by CZ

B Strategy, a digital asset firm founded by former Bitmain executives, said in a Monday press release that it will launch a Nasdaq-listed BNB treasury company targeting a $1 billion raise.‹

Backed by YZi Labs—the family office of Binance co-founder Changpeng Zhao—the initiative seeks to create a regulated vehicle for institutional exposure to BNB, Binance’s native token.

CZ Backs B Strategy’s Capital Raise

B Strategy’s structure will resemble 10X Capital, which raised $250 million last July with YZi Labs’ support to purchase and hold BNB as a reserve asset. According to the company, the new entity will collaborate with a US-listed partner through private placements, channeling capital directly into BNB holdings.

“The goal is to maximize BNB per share and provide full transparency to investors,” said Leon Lu, B Strategy’s co-founder and former Bitmain fund manager. 

Fellow co-founder Max Hua, Bitmain’s ex-CFO, added that the firm will maintain independent audits and risk controls while complying with US market regulations.

Zhao clarified on X that YZi Labs is a supporter but not the lead sponsor, calling the project “another B Strategy” capital raise.

Another B Strategy. $1 billion. Supported (not lead) by YZiLabs. Led by a serious OG. https://t.co/jwCdMUCJWs

— CZ