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Privacy fatigue is setting in after Google’s cookie U-turn. But the search for alternatives hasn’t stopped
For years, privacy was treated as advertising’s great reckoning. The introduction of the General Data Protection Regulation in 2018, Apple’s crackdown on mobile identifiers and the slow death marc...
Digiday+ Research: Publishers were ready to depend more on first-party data. So, now what?
Interested in sharing your perspectives on the media and marketing industries? Join the Digiday research panel. The subject can’t be avoided — following years of delays and panicked preparation...
Confessions of a media buyer on Google’s third-party cookie U-turn and how it helped a ‘largely lazy’ industry innovate
The long saga of Google’s third-party cookie crumble has come to an end. The tech behemoth has stopped kicking the can down the road when it comes to removing third-party cookies from Chrome and, in...
Ad Tech Briefing: Has Google sacrificed Privacy Sandbox on the altar of antitrust concerns?
The all-conquering video platform YouTube turned 20 years old this week, signifying a welcome break from drama after drama in what could be described as the most turbulent month in the 26-year history...
CPG Companies Seek Efficiencies and Diversification to Mitigate Tariff Challenges
Consumer packaged goods (CPG) companies are working to add efficiencies and diversify their sourcing as they deal with the effects of current and potential future tariffs. Procter & Gamble (P&G) execu...
Gemini 2.5 and AI Overviews Mark Google’s Biggest AI Push Yet
Google’s parent Alphabet reported higher-than-expected earnings and revenue for the first quarter, with its core search business up nearly 10% and Google Cloud racking up a 28% gain in sales. In an ...
Perplexity Integrates AI Assistant and Answer Engine With Motorola Phones
Perplexity AI said Thursday (April 24) that it has partnered with Motorola in what is “one of our first and most comprehensive integrations with a mobile phone brand.” The artificial intelligence ...
Google Parent Alphabet Reports 12% Increase in Revenue
Google’s parent company, which is battling the government to stay intact after losing two antitrust cases, also said quarterly profit rose 46 percent....
Yahoo wants to buy Chrome
Legacy search brand Yahoo has been working on its own web browser prototype, and says it would like to buy Google's Chrome if the company is forced by a court to sell it. The information came out...
Q1 2025 earnings call: CEO’s remarks
Read Google and Alphabet CEO Sundar Pichai's remarks from the Q1 2025 earnings call....
Newswire > Tag: google
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