With the new season of the Indian Premier League (IPL) now underway, the analytics platform Blask has detailed its significant early impact on the iGaming industry.
The Blask Index – a key metric system that identifies player interest and related market moves – rocketed from 1.60 million on March 21, up to 2.39 million the following day, with the season opening on March 22.
Yes, it is perhaps a small scale and just one day, but the Blask Index data shows the rapid surge on IPL opening days in recent years:
2025 – 1.60m to 2.39m
2024 – 1.28m to 2.38m
2023 – 868.1k to 1.84m
2022 – 674.8k to 1.27m
2021 – 569.9k to 1.23m
2020 – 372.1k to 715.4k
2019 – 176.8k to 249.6k
2018 – 114.5k to 291.9k
2017 – 121.8k to 276.4k
The figures above detail the consistency and gains over the long-term, it cannot be dismissed as an instant, one-off rise. IPL is driving growth in India’s iGaming sector and effectively acts as a market driver for the entire betting sector in the country.
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