February, 2025

February, 2025

Crypto Market Recovery: Bitcoin Above $80k; XRP Remains Below $2 Despite 5% Jump
The post Crypto Market Recovery: Bitcoin Above $80k; XRP Remains Below $2 Despite 5% Jump appeared first on Coinpedia Fintech News The global cryptocurrency market is showing signs of recovery after ...

XRP Price 35% Crash Still in Play? Bears Have Eyes on $1.20
The post XRP Price 35% Crash Still in Play? Bears Have Eyes on $1.20 appeared first on Coinpedia Fintech News In this o...

Maybe this time, they’ll get lucky: Why marketers believe in mascots again
In this saturated market, brands are hoping new mascots will tickle consumers’ nostalgia and help them stand out from the competition. In the last few months, Domino’s pizza launched Mac Scott,...

Some news publishers see resurgence of Facebook referral traffic, but aren’t sure what to make of it
After years of lamenting the decimation of Facebook referral traffic, some publishers are starting to see that traffic return this year. It’s nothing like the heyday of Facebook referral traffic ...

Media Buying Briefing: What’s going on with the holding companies in India?
Something is amiss in India, when it comes to the media agency landscape. By now you’ve most likely heard of mid-March raids by the Competition Commission of India’s on the offices of all of ...

Marketing Briefing: Marketers expect budgets to be cut this quarter as tariff consequences set in
Marketers have to move on from their “decision paralysis.” With President Trump’s sweeping tariffs taking effect last week, and an additional 50% tariff threat to China yesterday plunging t...

Why retail media is still grappling with definition and spending uncertainties
Subscribe: Apple Podcasts • Spotify For an industry expected to rake in nearly $62 billion U.S. ad dollars this year, or about 18% of digital ad spend, per eMarketer’s reporting, only one...

The rise of deep research: How agencies are using AI for strategy, content and client pitches
As client demands grow more complex and timelines shrink, agencies are turning to new AI-powered research tools to streamline workflows and supercharge insight development. In recent months, tech g...

French Fintech Startup Pennylane Reports €75M Funding Round
French fintech startup Pennylane has secured €75 million ($83 million) in a funding round that doubles its valuation to €2 billion, signaling strong investor confidence in its cloud-based accounti...

Digital Bank Monzo Enters UK Home Insurance Market, Targeting Digital-Savvy Renters
Digital bank Monzo has made a strategic move into the home insurance market, launching a contents insurance product designed to capitalize on growing consumer demand for seamless, app-based financial ...

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