December, 2024

December, 2024

Marketers have a new audience to worry about — large language models
Modern marketers know that any new work they put out into the world in service of their brand might be encountered by many different audiences. There’s the target consumer audience, with whom mar...

Platform aspirations, legacy limitations: the agency holdco dilemma
Agencies aren’t platforms — and they never will be. Let’s not kid ourselves. At best, they’ve dabbled in platform cosplay; a pinch of data here, a smidge of recurring revenue there. ...

RE/MAX joins retail media network arms race, piquing marketer’s interest with specialty status
The crusade to make everything an ad network continues as yet another player enters the space: real estate media. On Wednesday, global real estate brokerage firm RE/MAX announced its own commerce...

Cardano Drops Below $1: Opportunity Zone Revisited After 4 Months
Cardano (ADA) has been on a downward trajectory over the past few days, with its price slipping by 7%. While this decline reflects broader market pressures, it has also created an opportunity for ADA ...

Over $2.6 Billion Options Expiring Today: What It Means for Bitcoin and Ethereum
The crypto market will witness $2.62 billion in Bitcoin and Ethereum options contracts expire today. This massive expiration could affect short-term price action, especially as both assets have recent...

No Reformer? This 10-move Pilates abs workout uses just a foam roller to sculpt a stronger core at home
Pilates instructor shares a 10-move ab workout to strengthen your core using just a foam roller. Here's how to do it....

You can recycle your old K-Cups in 3 easy steps — here's how
Learn the correct steps to recycle your K-Cups and ensure they don't end up in landfills, following Keurig's recyclable pod guidelines....

'Mufasa: The Lion King' and 'Sonic 3' both just hit theaters — but only one's worth watching on the big screen
"Sonic 3" and "Mufasa: The Lion King" have both arrived in theaters just ahead of Christmas, but only worth's worth a trip to the movies....

7 things to know when choosing your first mechanical keyboard
Customizing a mechanical keyboard so it feels exactly how you want it to is a whole lot easier when you get one with hot-swappable switches....

Just bought an air fryer? These are the 3 essential accessories you'll need
My top 3 air fryer accessories that I recommend will improve your cooking experience....

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B&T Television

March