Yum Brands: AI-Powered Marketing Campaigns Boost Customer Engagement
In early, limited pilots of artificial intelligence (AI)-powered marketing campaigns, quick-service restaurant (QSR) company Yum Brands reportedly is seeing double-digit increases in customer engageme...
Watch out for fake online stores as Black Friday approaches
A few months ago, I shared a story about how I nearly got taken in by a fake online store when I went shoe shopping. (I eventually got the shoes, thanks for coming with me on this journey.) It looks l...