Online Advertising

RSS Feed

Australian regulator penalizes six betting firms over BetStop failures protecting self-excluded
Australia’s communications regulator has moved against six licensed wagering companies after investigations found the...

Corporate leadership pipeline still losing women at key promotions
Meg O’Neill is set to become the first and only female CEO of a major oil company when she takes the helm of London-ba...

DraftKings and ESPN link sports betting to March Madness bracket contests
DraftKings and ESPN are preparing a new account-linking feature that will connect sports betting directly with the mass...

SEC pressure on crypto giants fades as Trump-linked project draws $75M from Justin Sun
On Mar. 5, Justin Sun reached a $10 million settlement with the SEC to resolve a civil fraud case that alleged he generated $31 million through wash-trading-style transactions and undisclosed celebrit...

Inside the Stream: IAB Raises CTV Ad Outlook; Movies’ Headwinds, Charter-AMC+ Deal; Amazon-NextGen TV
Four topics for this week’s podcast: Last week IAB released its new 2024 advertising outlook report based on a survey of media professionals. CTV advertising was at the top of expected gains, r...

Refusing new IRS crypto tax forms could cost you your exchange account
Log in to Coinbase next tax season, and your tax documents might no longer arrive by mail. Under a new IRS proposal, crypto exchanges could be required to file Form 1099-DA electronically. This form r...

Inside the Stream: Roku-MAGNA Interview About CTV Home Screen Research
This week we interview Roku’s Head of Ad Marketing Jordan Rost and MAGNA’s EVP, Intelligence Solutions Kara Manatt, about their companies’ new research - "From Power On to Power Off" - about v...

Amazon, Walmart Shift Retail Competition From Price to Technology
Retail used to compete primarily on assortment, price and convenience. Increasingly, it competes on infrastructure and positioning. In a consumer environment defined by uncertainty driven b...

Future of Marketing Briefing: Epsilon’s quiet bet against the LLM gold rush
No one AI model class will do the best advertising for marketers without the skills of others. The future, according to Publicis Group-owned Epsilon, will be a carefully orchestrated ecosystem – a t...

March

S	M	T	W	T	F	S
1	2	3	4	5	6	7
8	9	10	11	12	13	14
15	16	17	18	19	20	21
22	23	24	25	26	27	28
29	30	31

B&T Television

Online Advertising

March