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Why Edward Jones’ agentic AI trial comes with limits
Edward Jones is beginning to test agentic AI to make its marketing more efficient. The financial institution has recently entered into a handful of multi-year pilots with multiple AI companies, but is...

Footwear brands navigate uncertainty after latest tariffs flip-flop
This story was first published by Digiday sibling Modern Retail. Shoe brands, which are out billions of dollars from U.S.-imposed duties, are trying to find their footing after recent tariffs whipl...

The case for and against publisher content marketplaces
Content marketplaces promise publishers potential wins: more distribution, increased visibility, reduced unlicensed AI scraping and new revenue opportunities. But without meaningful demand on the buy ...

Future of Marketing Briefing: The case for and against an agency subscription remuneration model
The idea of agencies selling subscriptions instead of billable hours has kicked up significant debate over the past week. It started when S4 Capital’s Monks told me it expects roughly a quarter of i...

WPP is betting its future on getting paid for outcomes
For decades, the agency business has run on a simple, if imperfect logic: clients pay for time and the people who fill it. Hours logged, heads counted, invoices sent. Nobody particularly loved it but ...

Jack Dorsey Proves AI Job Cut Fears Are True; Ellisons Win Warner
Jack Dorsey has been many things in his career, including social media pioneer and crypto advocate. Now he’s the grim reaper of AI. Dorsey on Thursday revealed he will lay off 40% of the employees, ...

Anthropic refuses Pentagon’s new terms, standing firm on lethal autonomous weapons and mass surveillance
Less than 24 hours before the deadline in an ultimatum issued by the Pentagon, Anthropic has refused the Departme...

Ctrl-Alt-Speech: Let Fly The Claudes Of War, With Casey Newton
Ctrl-Alt-Speech is a weekly podcast about the latest news in online speech, from Mike Masnick and Everything in Moderation‘s Ben Whitelaw. Subscribe now on Apple Podcasts, Overcast, Spotify, Pocket...

In Landmark Trial, Plaintiff Says Social Media Harm Started at Age 6
The plaintiff, a 20-year-old identified only as K.G.M., took the stand to testify against Meta and Instagram in a bellwether case over tech addiction....

DOJ’s Losing Streak Continues Because Federal Officers Just Can’t Stop Lying
I’ll take my joy where I can. And this iteration of the Trump DOJ continues to provide bright bursts of schadenfreude-tinted sunshine. Any competent DOJ can close cases. Any barely competent prosec...