media

The hidden power of data: How SEO and DaaS are changing the internet one search at a time?
There was a time not so long ago when the internet felt like a wild west of unfiltered discovery. You typed in something vaguely like a question and what came back was a grab bag of the relevant, the ...

How automated underwriting is improving modern borrowers’ experience?
Quick loan decisions add many points to borrowers’ overall experience ratings. A win-win for both parties, as borrowers can make quick financial decisions and lenders win more happy customers. On th...

Snap sees growth opportunity in SMBs
It looks like Snapchat’s hard efforts to win over small- to medium-sized businesses (SMBs) are finally starting to pay off. The platform has been really focused on improving its direct response b...

Inside Doritos’ ‘creator-led’ marketing strategy
Doritos revived its “Crash the Super Bowl” contest to mark its 25th year advertising during the Big Game. The move wasn’t intended to simply put together a user-generated Super Bowl spot, as it ...