How Mars decides where to spend its retail media dollars
This article was first published by Digiday sibling Modern Retail.
With retailers eager to get into the advertising business as a revenue driver, hundreds of retail media networks are now on the m...
Still spending, still nervous: the paradox of Q4 advertising
Ad budgets are still flowing as the year winds down but the mood on the ground tells a different story.
Marketers are holding their bets. Few want to commit too much, too early — especially wit...
Gemini IPO Draws Massive Demand, Caps Proceeds at $425 Million
Crypto exchange Gemini received more than 20 times as many orders as available shares in its US initial public offering.
The company also raised the price range for its 16.67 million shares to $24�...
Mantle (MNT) Stands Out as the Cheapest Exchange Token Play
Mantle (MNT) has broken its all-time high, surging over 150% in just two months and igniting excitement across the crypto community.
The story behind this move is not just about price action but th...
AutoDS vs Shopify: Which Tool Should You Use for Dropshipping?
AutoDS and Shopify are two major players in ecommerce — but they serve very different purposes.
So which one is right for you, and when should you use them together?
After spending over 150 h...
Can Algorithmic Pricing Disclosures Build Consumer Trust?
Starting this summer, New Yorkers shopping online or booking rides might spot a new warning tucked beside the price: “This price was set by an algorithm using your personal data.”
The ...
