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Trump-backed World Liberty Financial launches token reserve

DATE POSTED:February 12, 2025
Trump-backed World Liberty Financial launches token reserve. A digitally edited image of Donald Trump with a background of gold coins, symbolizing cryptocurrency.

The Trump-backed World Liberty Financial has announced that it is launching a “transformative” token reserve to support different crypto ecosystems, according to a post released on X by the firm on Wednesday (Feb. 12).

World Liberty said it plans to diversify its token holdings and work with traditional finance firms to invest their tokenized assets into the reserve. The company stated that the strategic token reserve is designed to boost tokens such as Bitcoin, Ethereum, and other cryptocurrencies.

Dear WLFI Community,

We are thrilled to announce a transformative initiative that marks a significant milestone in our journey together. World Liberty Financial (WLFI) is proud to unveil the Macro Strategy, our strategic token reserve designed to bolster leading projects like…

— WLFI (@worldlibertyfi) February 11, 2025

The company added: “By diversifying our holdings across a spectrum of tokenized assets, we aim to mitigate market volatility and ensure a resilient financial ecosystem.”

The new token reserve is said to help the company invest in innovative decentralized finance (DeFi) projects while building a strong financial foundation. World Liberty Financial also plans to team up with financial institutions to bring tokenized assets into the WLF reserve.

In addition, the tokenized real-world asset platform revealed plans to launch its own layer-1 blockchain.

Interestingly, with the rise of crypto scams on X, WLFI also posted a final message, stating that any other messages appearing to come from handles using their branding were likely phishing scams.

pic.twitter.com/LIgqbxVdB3

— WLFI (@worldlibertyfi) February 11, 2025

Trump’s WLFI token reserve a part of crypto expansion

Last week, World Liberty Financial’s co-founder, Chase Herro, announced plans to launch a “strategic reserve” of crypto assets. The move comes as President Donald Trump and his family businesses continue to explore new ways to profit from the growing crypto space.

However, his venture has been heavily scrutinized and criticized, with some blockchain analysts claiming there has been some suspicious trading activity around Trump’s memecoin. The on-chain analytics firm Bubblemaps investigated a crypto wallet that reportedly received $1 million just four hours before the TRUMP token launched, raising suspicions of potential insider trading.

Aside from this, the memecoin has reportedly sparked hundreds of copycat and spam tokens to appear. The 47th president admitted himself that he “didn’t know much about” his currency, which achieved a market cap of $72 billion 48 hours before its launch.

Featured image: Midjourney / Grok

The post Trump-backed World Liberty Financial launches token reserve appeared first on ReadWrite.