AP makes its archive AI-ready to tap the enterprise RAG boom

The Associated Press has quietly retooled for the AI era – structuring its archive so enterprise LLMs can reliably ground, cite and pay for decades of reporting. 

The news organization has spent the last nine to 12 months making its tens of millions of content assets across text, video, photos and audio formats, machine-readable for LLMs to assimilate easily. 

The Economist and The Financial Times have already clocked the revenue opportunity presented by the boom in enterprise retrieval-augmented generation (RAG) demand, and have been licensing their content archives accordingly. Meanwhile, Dow Jones’ Factiva unit — which has a network of 30,000 publishers — now operates an AI-licensed content marketplace for enterprises.

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