AI and Google advertising: What’s next?
AI is impacting every aspect of Google, including SEO and Google Ads.
In a recent article in Search Engine Land, Anna Crowe masterfully discussed the impact of generative AI on SEO. It’s a gre...
Baidu vs. Google: Navigating the SEO landscape in 2024
SEO strategies that work for Google may not always translate directly to success on Baidu, China’s dominant search engine.
As businesses increasingly look to tap into the massive Chinese market...
Google tightens AdMob policies, reshaping ad placement rules
Google announced significant updates to its AdMob policies, set to take effect this month, aimed at improving clarity and transparency for publishers.
These changes will impact how and where ads c...
Magnite’s Diamond Looks Ahead To Beet Retreat Berkshires
After the advertising industry decamped to the seaside of Cannes in June, movers and shakers will head to the hills.
Beet Retreat Berkshires takes place at the Troutbeck Estate hotel, July 21 to 23, w...