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Digiday+ Research: Publishers expected Google to keep cookies, but they’re moving on anyway

Tags: google media
DATE POSTED:December 10, 2024

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It’s been a notable year in many ways — one of which was Google’s decision over the summer to keep third-party cookies in its Chrome browser after all. Publishers saw this change of heart coming. But it’s not changing their own plans to move away from tracking consumers using third-party cookies.

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Tags: google media