How one Midwestern department stores sees itself as a ‘hidden gem’ for ‘Instagram brands’

This story was originally published by sister site, Modern Retail.

Regional department store Von Maur is on a mission to bring more brands to shoppers in the heartland. 

The retailer, founded in 1872 in Davenport, Iowa, has been on a slow and steady growth trajectory at a time when other department stores like Macy’s and Nordstrom are closing stores or struggling to grow net sales.

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