Lowe’s wants to do more with AI shopping in 2026

The story was first published by Digiday sibling Modern Retail.

Expect more AI-powered recommendations and personalization from Lowe’s next year as the home improvement retailer continues to hone its e-commerce strategy.

Mylow, a shopping assistant powered by ChatGPT that launched in March, is already driving double the conversion rate for online shoppers compared to those who don’t use it. But looking ahead, Joe Cano, Lowe’s svp of digital commerce, said the company envisions doing more with AI-powered visualization to help people figure out what to buy — for example, what products they need to create a midcentury modern dream kitchen, or what furniture and fixtures would complete their country cottage office.

Continue reading this article on digiday.com. Sign up for Digiday newsletters to get the latest on media, marketing and the future of TV.