August, 2024

August, 2024

How to succeed in the era of AI-driven search advertising
Artificial intelligence (AI) is transforming every facet of PPC advertising, from creative assets to audience targeting, reporting and ongoing optimization. With the rise of LLMs as an alternativ...

Evaluating technical SEO data: Key segmentation approaches
When training new technical SEOs, I find they struggle to identify action items from tools like Google Search Console and site crawlers (e.g., Screaming Frog, Lumar, OnCrawl). I presented on thi...

Disney+, Hulu, ESPN+ All Jack Up Prices As Streaming Enshittification Continues
Now that streaming subscriber growth has slowed, we’ve noted repeatedly how the streaming TV sector is falling into all of the bad habits that ultimately doomed traditional cable TV. That has invol...

Google’s Monopoly Money + Is the A.I. Bubble Popping? + The Hot-Mess Express
“Maybe this actually is a chance to press the reset button on the internet.”...

Bitcoin’s cumulative transaction volume hits $125 trillion milestone
Quick Take As of Aug. 8, the cumulative sum of on-chain transaction volume for Bitcoin has hit an impressive $125 trillion in FIAT terms, marking a significant milestone in the digital assets’s hist...

Fed escalates Operation Chokepoint 2.0 crackdown against crypto – Winklevoss
Gemini co-founder Tyler Winklevoss believes that Operation Chokepoint 2.0 “is alive and well” following the US Federal Reserve’s latest regulatory action against the crypto-friendly Customers ...

Market braces for rate cuts as Fed’s Quantitative Tightening slows
Quick Take FRED shows that the Federal Reserve’s balance sheet continues to experience gradual quantitative tightening (QT), with a negligible $3.1 billion decline, bringing the total to $7.2 trilli...

OKX CEO warns users about Tornado Cash compliance risks
OKX CEO Star Xu has warned users about the risks of interacting with the sanctioned crypto mixer Tornado Cash. In an Aug. 9 statement via the social media platform X (formerly Twitter), Xu stated that...

Spot-driven rally propels Bitcoin back to over $1 trillion market cap
Quick Take Bitcoin has experienced a significant resurgence, surging approximately 25% from its recent lows of $49,000. ...

Coinbase calls CFTC proposal against prediction markets economically unsound
Coinbase has urged the US Commodities Futures Trading Commission (CFTC) to withdraw a proposal that could affect prediction markets like Polymarket, according to an Aug. 8 letter. Paul Grewal, Coinbas...

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B&T Television

January