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Newswire > August, 2024
August, 2024

August, 2024

What Google’s third-party cookie left turn means for retail media’s growth spurt
The threat of Google’s crumbling third-party cookie led to a boom in the retail media network space as they were seen as a cookieless solution. However, after years of uncertainty, Google had a chan...
United Airlines is sunsetting the print component of its magazine Hemispheres
This story was first published by Digiday sibling ModernRetail Hemispheres, United Airlines’ on-flight magazine, is ceasing its print product, according to sources familiar with the matter. Al...
As athletes embrace influencer work, ‘a new breed of agency’ emerges
As relationships between athletes and brands evolve, agencies working in sports marketing are also changing. A new class of agency businesses has formed in recent years, combining sports talent man...
Why G2 Esports is hiring from the agency world as it looks to expand beyond gaming
The prominent esports organization G2 Esports has hired its first head of media house in a bid to capture a larger share of brands’ marketing budgets. G2 has been winning championships in games f...
Media Briefing: News publishers’ AI ad tools show positive lift, but still have to prove themselves
Advertising the AI ad tools News publishers have largely been reluctant to implement generative AI technology in the newsroom. But using generative AI to improve their advertising businesses is ano...
US spot bitcoin ETFs attract $45 million, ether ETFs see $23 million in outflows
The 12 US spot bitcoin ETFs returned to net inflows after three days of negative flows that saw about $554 million leave the funds....
Blast memecoin Pacmoon announces migration to Solana
One Pacmoon team member claimed Blast created a system that 'disincentivized' native tokens on the blockchain....
Kamala Harris ties with Trump at 49% election odds on Polymarket
Polymarket bettors have pushed the odds of Harris winning the November election to 49% today, resulting in a tie with pro-crypto Trump....
Delft startup bags €6.5M for nanotech that enables material discovery in 1 year
Delft-based VSParticle has raised €6.5mn to accelerate material discovery for industrial solutions, such as the production of green hydrogen. Discovering new materials in the lab typically takes ye...
Thirdverse appoints Masaru Ohnogi as CEO to drive VR games forward
Thirdverse, one of Japan’s prolific virtual reality game companies, has appointed Masaru “Nogi” Ohnogi as CEO. Ohnogi will become a representative director and CEO of the company on August 8 und...
Newswire > August, 2024
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