September, 2024

Saudi Arabia's fiscal breakeven oil price is rising fast. What will the kingdom do about it?
Saudi Arabia's fiscal deficit is growing as the kingdom embarks on huge spending projects as part of Vision 2030....

Social media platforms fuel AI ad rush with new creative tools
The AI arms race continues as social platforms have spent the last few months releasing generative AI-powered creative tools to (theoretically) allow marketers to move faster to generate ad copy and i...

Media Briefing: How publishers spent summer 2024
Summer in review Summer 2024 was not as lazy and hazy as usual, but full of significant announcements and emerging trends that once again changed the game for publishers. Between Google’s de...

Employers that downsized office space say they now need to expand with hybrid work
This story was originally published on sister site, WorkLife. More employers want to add office space after shedding it during the pandemic and the yearslong transition to hybrid work, according to...

Applebee’s joins advertisers hoping a post-Taylor Swift NFL can convert viewers into buyers
The Taylor Swift dividend is still paying out for the NFL. Following a record-breaking season for NFL viewership, advertisers are adapting their media approaches to ensure they capture the attentio...

WPP, Omnicom and even Dentsu have a good day at the office (thanks to Amazon and eBay)
Omnicom, Dentsu and WPP can all order takeout tonight — not because they’re still stuck in the office trying to win big pitches, but because they all landed a piece of a giant tech platform media ...

Coinbase CFO Reveals Kamala Harris’s Campaign Now Accepts Crypto Donations
Coinbase’s Chief Financial Officer, Alesia Haas, made a noteworthy statement at a Conference in New York. She stated that the Democratic presidential nominee, Kamala Harris, has begun to accept cryp...

How to use Gemini AI to create the perfect workout music playlist
Learn how to use Gemini to create personalized workout playlists that match your exercise routine and music preferences....

7 great shows with one season to binge right now
Short-lived shows include "Freaks and Geeks" and "Firefly"...

My parents weren't convinced about AI until I showed them these 7 apps
These apps are a great way to help your parents and older relatives explore the benefits of artificial intelligence....

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B&T Television

September, 2024

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