November, 2024

November, 2024

Katy Perry Wins Trademark Suit Brought By Katie Perry In Australia
It’s been over a year since we last talked about the trademark dispute between Katy Perry, the American pop star, and Katie Perry, an Australian woman with a fashion line. To bring you up to speed, ...

8 Best Crypto to Buy Now on 27 November 2024 for Maximum Gains
Cryptocurrencies dominate the financial landscape as innovative technologies drive adoption and redefine how we transact and invest. Among the most compelling projects to watch and invest in are Qube...

Future of TV Briefing: The case for and against The Trade Desk’s CTV platform
This week’s Future of TV Briefing looks at The Trade Desk’s plan to roll out a connected TV platform next year. Programmatic TV Comcast the cord-cutter, MLB’s streaming rights and more ...

Marketers are keeping a close eye on Amazon’s shoppable Prime ads this Thanksgiving
For some marketers, Thanksgiving presents a chance for more than just turkey. It’s an opportunity to put Amazon Prime’s recently debuted shoppable ad formats to the test. Five media buyers and ...

‘You don’t want to be discounting so much’: Confessions of a media buyer on the challenges of an extended Black Friday Cyber Monday
Over the last few years, Black Friday and Cyber Monday (BFCM) deals — and the ads promoting them — have creeped up earlier and earlier. The extended sales window can be difficult to manage for bra...

Google uses search remedies trial to subpoena OpenAI, Perplexity and Microsoft over their generative AI efforts
For the remedies phase in the Google search antitrust trial, the giant has subpoenaed three of its biggest AI rivals — OpenAI, Perplexity AI, and Microsoft. The subpoenas, sent in October, were m...

Insurtech Ecosystem in India Includes 150+ Insurtechs with 12x Increase in Revenue in 5 Years – Report
Although globally there has been positive moment for insurance technology platofrms, Insurtech funding has continued its downwards trend in certain regions. But APAC has been fairly resilient, accordi...

Japan’s Financial Intelligence Unit Says Crypto Poses Significant Money Laundering Risk – Report
This year has seen a number of seemingly positive developments for the cryptocurrency ecosystem, according to an update from Chainalysis. Chainalysis noted in a blog post that in many ways, crypto has...

Nu Colombia Reportedly Receives Approval to Consolidate Operations Under Single Business Entity
Nu Colombia, a subsidiary of Nu Holdings, confirms that the Colombian Financial Superintendence (SFC) has formally approved its request to consolidate its account and credit operations under the entit...

Rumble Announces Plans to Invest in Bitcoin (BTC) from Cash Reserves
Rumble (NASDAQ:RUM), the video-sharing platform and cloud services provider, announced that its Board of Directors has approved a corporate treasury diversification strategy of allocating “a portion...

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B&T Television

February