March, 2025

March, 2025

Ron Wyden Presses FTC For Disclosure Rules On Ownership Rights Of Digital Purchases
We talk a lot here about the concept of “ownership” of what we spend money on, particularly as it relates to purchases that are digital or have some reliance on internet connectivity. Despite bein...

Cybersecurity Wake-Up Call – Lessons From Bybit’s $1.5 Billion Breach
HodlX Guest Post Submit Your Post As someone with deep experience in cross-chain crypto exchanges within Telegram mini-apps, I’d like to share my insights on the current state of crypto securi...

News podcast listeners over-index on video podcast consumption
News podcast listeners are more likely to use YouTube to watch videos and consume and find podcasts, compared to non-news podcast listeners, according to a report by NPR, NPM and Sounds Profitable. ...

News U.K. rethought brand safety, and is starting to profit from it
A year ago News U.K. replaced brand safety heavyweight Integral Ad Science with a little-known company called Illuma. So far, the gamble is paying off. The publisher has increased its brand safe ...

WTF is attribution modeling?
Questions that keep marketers up at night: Why did our customers buy our product? Why did they buy when they did? Continue reading this article on digiday.com. Sign up for Digiday newsletters ...

Amazon launches Alexa+, and marketers want ads
Amazon just raised the walls of its walled garden. Last week, the company finally pulled back the curtain on its long-awaited Alexa overhaul, a chattier, more personalized and supposedly more usefu...

Marketing Briefing: How the desire for cultural relevance is changing marketers’ planning cycles
If you ask today’s marketers what’s important to them, you’ll hear a common refrain: They want their brands to truly be part of culture. But what does that actually mean and how are marketers go...

How to grow a creator-based newsletter business, with Puck’s Sarah Personette
Subscribe: Apple Podcasts • Spotify Puck’s famed journalist-centric publishing model is changing. Sort of. The news outlet debuted in 2021 with its journalists as the company’s audie...

Why creators see Twitch’s monetization and moderation updates as the latest salvo in the livestreaming wars
Twitch is expanding its monetization and moderation tools, and creators see the move as an attempt to regain ground lost to competitors such as Kick and YouTube. In an open letter penned by Twitch...

Journalists are using generative AI tools without company oversight, study finds
Nearly half of journalists surveyed in a new report said they are using generative AI tools not approved or bought by their organization. That’s according to a survey by Trint, an AI transcriptio...

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B&T Television

March