July, 2025

July, 2025

Iceland Foods Fails Again To Claw Back It’s ‘Iceland’ EU Trademark
This saga of dumb began nearly a decade ago, in 2016, when a grocer named “Iceland Foods,” that was somehow granted an EU trademark for “Iceland,” began bullying other EU businesses using that...

Google’s latest core update leaves publishers rattled, but its consequences are still to be determined
Last month’s Google core update was no cake walk for some publishers. Several publishers told Digiday that unlike the March Google core update — which had minimal effects on publisher search tr...

Advertisers expand affiliate efforts as creator marketing matures
With the influencer sector now reaching maturity, marketers across the board are prioritizing accountability and control in their approach to creator marketing. One symptom of that shift is advertiser...

As S4 struggles, Sir Martin Sorrell keeps firing shots at the industry he created
Sir Martin Sorrell has never lacked for sharp opinions. That’s expected from the architect of the holdco company era. But lately, his commentary has gone from reflective to biting. In recent mont...

In creator marketing, loose disclosures are finally catching up
In creator marketing, disclosure has long been treated as optional by some influencers. Now, that loose approach may be catching up with them. A wave of lawsuits and watchdog scrutiny is digging ...

Media Briefing: New AI-focused roles signal an evolution of AI strategy at news publishers
This week’s Media Briefing looks at newly-created, AI-focused executive roles at publications like The Washington Post and Forbes, moves that reflect how news organizations are making the new techno...

Google’s AI Overviews reach over 2 billion monthly users
Google’s AI Overviews — those AI-generative summaries that sit above traditional search results — now reach over 2...

Why Tech Only Works if It Solves a Human Problem
Watch more: Customer Experience Is Becoming the Product as AI-Native Commerce Emerges [contact-form-7] FinTech innovation is commonly measured in deployment cycles, not dialogue. But as emer...

Mobile Texts Have Changed How Consumers Make Payments
Watch more: Bringing Commerce Into the Conversation [contact-form-7] The invisible line separating communication from commerce is dissolving. Messaging platforms are no longer merely for soc...

Fraud-Compliance Gaps Undermine Two-Thirds of Issuers
As fraud threats become more sophisticated and regulatory scrutiny intensifies, financial institutions are under growing pressure to strengthen their defenses. [contact-form-7] Those defense...

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July