October, 2025

October, 2025

Why advertisers are quietly returning to news-driven media channels
Brand safety was never just about steering clear of violence, nudity or hate speech. It was always about brand suitability — and that threshold isn’t fixed. It’s only gotten worse as phrases lik...

Media Briefing: From blocking to licensing, publishers inch toward leverage with AI
This week’s Media Briefing looks at the catch-22 publishers face when deciding whether or not to block AI crawlers, especially as they seek more leverage in negotiations with AI marketplaces and pla...

Tubi hopes emotional context can drive demand for streaming’s long tail
Advertisers are spoiled for choice in the CTV market. It’s good news for buyers, but the sheer quantity of supply makes it difficult for streaming players to get their share of ad spend. A deepen...

Advertising Week Briefing: Amazon is primed to take over the ad industry
Advertising Week New York often functions like a mirror held up to the industry — its agenda is less a self-help pamphlet than a barometer of where adland believes it’s headed. If you’re wa...

US Senate Confirms McKernan as Treasury’s Domestic Finance Under Secretary
Former Federal Deposit Insurance Corp. (FDIC) Board Member Jonathan McKernan was confirmed Tuesday (Oct. 7) by the U.S. Senate to be the under secretary for domestic finance at the Treasury Department...

Google Argues Against Justice Department Proposal to Ban Bundling Apps With AI
Google argued against a Justice Department proposal that would bar it from bundling its YouTube and Google Maps apps with its Gemini artificial intelligence (AI) service, telling a judge Wednesday (Oc...

Google and US Chamber Partner on AI Training for Small Businesses
Google’s philanthropic initiative Google.org is providing the U.S. Chamber of Commerce with $5 million in funding to develop and launch a national artificial intelligence (AI) training program for s...

MiniPay and Noah Partner to Facilitate Global Payouts for Freelancers
Non-custodial stablecoin wallet MiniPay has integrated Noah’s financial infrastructure to enable freelancers, creators and sellers to receive global payouts. This solution enables these c...

Sony’s noise-canceling WH-1000XM5 headphones are a Prime Day steal at $150 off
While the WH-1000XM6 are the top dog in Sony’s lineup, the discount for Prime Big Deal Days is relatively modes...

Prime Day ends soon, but these deals are still going at Walmart
I wasn’t expecting to find a deal on the 7800X3D at Walmart, but I’ll take it. Walmart has proven to be a grea...

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B&T Television

October