Google Ads exploited to target Whales Market users
Cybercriminals are exploiting Google’s advertising platform to target users of the decentralized OTC trading platform Whales Market, according to a recent BleepingComputer report.
By creating a legi...
7 ways to elevate your responsive search ads
While Google’s responsive search ads (RSAs) have come a long way from the simple text ads of the past, there are still plenty of opportunities to optimize and take your PPC performance to new heigh...
How to set and manage PPC expectations for teams and stakeholders
Have you ever been in a situation where not everyone was on the same page?
It happens often in the workplace and usually is caused by different expectations among stakeholders.
Here are some wa...