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Access Advance LLC CEO Pete Moller Talks Video Distribution Patent (VDP) Pool Launch
Today, Access Advance announced the launch of its Video Distribution Patent (VDP) Pool, a comprehensive licensing program for streaming content encoded with HEVC, VVC, AV1, and VP9 codecs. The pool ai...

Leaning Into CTV Advertising: What the Latest Data Says
We've reported any number of times on the growth of CTV advertising?as it continues to steal marketshare from traditional linear, but is CTV still the golden child? Mediaocean's 2025 Advertising Outlo...

The Rise of Automated Translation in the Localization Industry: A Q&A With Maria Casta?eda of Lokalise
Lokalise, a cloud-based localization and translation management system, has observed a fascinating shift in how content is being translated and has some intriguing data on the rise of automated transl...

CES 2025: Disney Talks Ad Tech, Ad Targeting, and Ad Buying
One of the ongoing complaints about the ad industry is a lack of transparency about where you're buying and how it's measured. At CES 2025, Disney discussed their new global ad tech stack and how they...

Best of CES 2025
CES can be incredibly overwhelming. There are thousands of products on display, which makes finding the good stuff especially hard, so we went with the opinion of a jury of experts for the CES Innovat...

G&L CEO Alexander Leschinsky Talks C2PA and Today's Digital Content Landscape
Provenance and authenticity of content have become critical issues as Generative AI-derived content and disinformation flood the digital world. The Coalition from Content Provenance and Authenticity (...

Warner Bros. Discovery the Big Loser in Disney?s Fubo Sports Move
The agreement to merge Disney's Hulu + Live TV with Fubo will not only see Fubo dropping its anti-trust lawsuit against Venu but appears to cast Venu's other main partner, Warner Bros Discovery, out i...

Fubo Debuts Four New Interactive CTV Ad Formats Including Transactional and Gamified Ads
FuboTV, the leading sports-first live TV streaming platform, announced the availability of four new interactive CTV ad formats to further drive audience ad engagement. The personalized and dynamic exp...

Altman Solon Global Sports Survey - A Q&A With David Dellea
Altman Solon's David Dellea discusses the findings from their 2024 Global Sports Survey, with topics including the impact of younger generations' changing consumption habits on live sports, the role o...

Navigating the Shifting Streaming Landscape: Insights from Kantar?s Dominic Sunnebo
In a recent interview I did with Dominic Sunnebo, Global Insight Director at Kantar, Sunnebo shared findings from Kantar's latest Entertainment on Demand (EoD) data, revealing distinct trends in the U...