Retail Media Creates A Win-Win: Albertsons Launches Collective TV
CANNES — The advertising industry is looking for alternative ways to target high-quality audiences as cookies disappear from the marketplace.
Retail media, with its access to valuable first-party da...
The Best Print in Demand Product Ideas for 2024
The print on demand landscape has come a long way in the last few years. If you’re looking for the best print on demand product ideas in 2024, you’re no longer restricted to basic t-shirts and hoo...
6 Data-Backed Ideas for Creators To Optimize Content
When someone searches for your content topic, you want to be the source they find (and visit.)
But how do you get that premium position? The go-to research spot for millions is Google Search. That�...
6 Data-Backed Ideas for Creators To Optimize Content
When someone searches for your content topic, you want to be the source they find (and visit.)
But how do you get that premium position? The go-to research spot for millions is Google Search. That�...
3 Main Problems With GA4 and How to Avoid Them
There’s a lot to unpack with the shift from Universal Analytics (UA) to Google Analytics 4 (GA4). While GA4 boasts …
The post 3 Main Problems With GA4 and How to Avoid Them appeared first on Parse...
Cannes Lions Chief Thomas Expects Record Attendance
The Cannes Lions International Festival of Creativity, which began on Monday, June 17, 2024, is shaping up for its biggest year ever, as the advertising industry’s premier event continues to evolve ...