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Amazon Gears Up for More Ads on Prime Video
Amazon is planning to run more advertisements on its top television shows and movies on Prime Video, its streaming service. According to a Wednesday (Oct. 2) interview in the Financial Times (FT) with...
Performance Max Campaign in Detail Placement View
The detail_placement_view can be used to query metrics aggregated by ad group and URL or YouTube video in the Google Ads API. The detail_placement_view is not intended to be used for campaigns with a...
Visa Facing Merchant Class Action Case Amid DOJ Antitrust Action
Visa is facing a class action lawsuit from merchants connected to its debit network. The suit accused Visa of anticompetitive behavior related to its debit card network, and was filed in federal court...
How AI Promises to Influence Video Production Workflows
During the past year, AI-generated video has gained widespread prominence and coverage in the news — both positive and negative. Amidst concerns that AI video creation tools will negatively impact j...
Microsoft is about to change how Copilot ads appear and trigger
Microsoft Advertising will soon change the way ads in Copilot appear to users, as well as how ads trigger. Advertisers are also about to get two new pilot features. New Copilot ad experience. Cop...
Amazon Advertising guide: How to reach customers and sell more
Amazon Ads has become a powerful platform for businesses of all sizes, both on and off the Amazon marketplace. This article explores the various types of Amazon Ads, their features and how they c...
Netherlands brings in online deposit limits amidst changing gambling regulations
Tighter restrictions have come into force this week (October 1) concerning gambling online in the Netherlands, with a focus on deposit limits. Gamblers will now have to consider deposit thresholds rel...
Harnessing User-Generated Content for Authentic Brand Building
Did you know that, according to a recent survey, 79% of people stated that user-generated content (UGC) influenced their purchase decisions in a significant way? This is proof that brands can�...
Roblox is starting to take programmatic advertising more seriously
After a gradual start in 2024, Roblox’s programmatic business is finally gaining steam. At the moment, Roblox is hiring for eight advertising roles across the company that would support that ende...
DirecTV, Dish Strike Pointless Merger In Last Gasp Effort To Stay Relevant
Culminating a deal that’s been rumored about for the better part of the last twenty years, Dish Network and DirecTV have struck a new merger in a bid to try and remain relevant. It’s not going to ...
Newswire > Tag: advertising
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