Future of TV Briefing: Why owned channels are key to creators’ commerce businesses

This week’s Future of TV Briefing looks at why it’s important for creators to have their own channels to support their affiliate commerce businesses.

• ‘True social shopping’
• Battle of the Bobs, Netflix’s carbon footprint and more

Affiliate commerce is typically a pretty passive income stream for creators. But that doesn’t mean creators don’t have to actively protect that income.

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