How ‘Love Is Blind’ stars Lauren and Cameron turned reality TV fame into lasting careers

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In the age of social media, algorithms and viral content, social media users are increasingly looking for ways to stretch the concept of “15 minutes of fame” into full time careers as content creators, influencers and media personalities. 

Recently, thanks to TikTok, that arc has played out with viral trends like Jools Lebron, the creator behind the “very demure, very mindful” trend, or Haliey Welch’s “Hawk Tuah” viral moment. Both Lebron and Welch join a long list of names who are working to take bursts of notoriety into sustainable careers. 

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