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Media Briefing: This year’s search referral traffic shifts are giving publishers whiplash

DATE POSTED:October 24, 2024

This week’s Media Briefing looks at referral traffic from search and search-related platforms.

  • Searching for traffic
  • News Corp pubs vs. Perplexity, LinkedIn’s video rev-share program for publishers and more
Searching for traffic

2024 has been a bit of a watershed year for digital publishers’ original traffic driver search. And not necessarily in a good way.

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