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Brazilian-based IBJR expands its membership with A2FBR
The Brazilian Institute for Responsible Gaming (IBJR) has added a new operator, A2FBR, to its membership as it aims to strengthen its strategic presence. With this new addition, the IBJR now has 15 op...
LendingClub CEO Warns Americans Underestimate Credit Card Interest Costs
Watch more: Most Americans Don’t Know Their Credit Card Interest Rates, LendingClub CEO Says [contact-form-7] LendingClub CEO Scott Sanborn said more than half of consumers don’t know th...
X’s automated ad vision left advertisers underwhelmed
Elon Musk’s vision to automate as much of the ad process as possible using Grok has been met with a lukewarm response from advertisers. Part of the hesitation is that it requires handing over com...
Dentsu’s latest deal signals rising holdco interest in NIL creators
The line between athlete and influencer is evaporating as more advertising dollars flow into sports, creator marketing, and into the U.S. name, image and likeness (NIL) cottage industry that straddles...
Gen Z and gambling: the first generation of online sports betting
Gen Z is the group that was raised on social media and smartphones, with online sports betting and gambling being just another thing that they’re used to. Unlike their parents, for whom sports betti...
Brazilian Senator tables new betting age cap legislation 
A Brazilian Senator has proposed new legislation that could increase the minimum betting age and impose a spending cap. Senator Humberto Costa has commented on multiple occasions that there should be ...
The case for connecting the dots in CTV advertising
Abigail Roulston, vp of marketing, Blis The growth of connected TV has been nothing short of explosive. Viewers are streaming more content on CTV than ever before, eclipsing broadcast and cable vie...
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Blogs serve as a dynamic platform where creativity and information converge, enabling individuals and organizations to express thoughts, share expertise, and foster connections with audiences. As the ...
X’s Grok AI to feature ads in responses
Elon Musk announced X’s intent to integrate advertisements within Grok’s responses, a strategy to bolster the platform’s advertising revenue following recent executive changes. This development ...
Amazon and Walmart Vie for AI Super Agent Status
Amazon and Walmart are waging a two-front war. [contact-form-7] One front is software. Who can build the smartest artificial intelligence agent to guide shopping behaviors? The other is logi...
Newswire > Tag: advertising
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