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Digital Content, Digital Advertising, Digital Marketing

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Future of Marketing Briefing: Advertising’s tracking system meets a new political reality
The privacy debate in advertising is entering a phase where decisions will stick. Yes, the industry has heard that before. It heard it when the General Data Protection Regulation arrived and data p...

Here’s what a bigger — and more fractured — 2026 World Cup means for advertisers
Kevin Maloy, vp of NexxenTV, Nexxen The 2026 FIFA World Cup is shaping up to be a landmark moment. Not only is it expanding to include more teams and arriving on North American soil, but it will al...

Some TikTok Shop sellers pull back as the platform moves to end independent shipping in the U.S.
This story was originally published on sister site, Modern Retail. When Nadya Okamoto launched her pajama brand Matching this past summer, selling on TikTok Shop felt like an obvious choice. The pl...

‘There seems to be a mind shift’: Advertisers keep ad spending flexible as uncertainty persists
Any thin hope marketers had that 2026 might calm the turbulence of last year didn’t survive January, as political shocks, platform upheaval and fresh tariff-induced economic jitters piled new uncert...

Google’s forced AI opt out: what changes — and what doesn’t — for publishers
The U.K’.s Competition Markets Authority (CMA) has proposed new rules to give publishers more control over how Google uses their content in AI features like its AI Overviews. The upshot: publishe...

Media Briefing: ‘A bitter pill’: ChatGPT ads are coming – where do publishers fit?
This week’s Media Briefing looks at what ads coming to ChatGPT means for publishers, who fear they’ll be underwriting OpenAI’s ad business while losing control over distribution and dollars. ...

Inside NBCU’s $3 million Peacock Super Bowl pitch
Peacock’s coverage of next weekend’s Super Bowl will provide advertisers with a key Big Game subplot. While creatives and CMOs watching at home will focus on the celebrities, needle drops and...

Future of TV Briefing: The creator’s economy’s ‘very loud, dirty little secret’ of brands’ late, delayed payments
This week’s Future of TV Briefing looks at how lengthening payment windows and late payments from brands continue to roil the creator economy. Mo Money Mo Problems TikTok’s controversial fi...

Digiday+ Research: How publishers from Dow Jones and Business Insider to People Inc. are approaching AI in 2026
01 Introduction Over the past year, AI has moved from the margins to the mainstream of editorial workflows. Publishers have increasingly embedded AI tools into daily functions — from internal ...

WTF is liquid content?
Publishers’ adoption of generative AI is reducing the friction between content and format, making it easier for the same story to appear as shorter summaries, audio, or video, often in real time. ...