September, 2024

Lexar showcases world first stainless steel SD cards
Lexar has unveiled what it claims to be a world-first in stainless steel encased SD cards. The new products, IP68 certified, contain “bend-resistance” and join the company’s Armor Series along...

South Korea hosts international summit on responsible AI in the military
On Monday, South Korea hosted an international event to develop a master plan for the responsible use of AI in the military. More than 90 nations, including the United States and China, were represe...

Google’s antitrust trial over online advertising commences in Virginia
Google’s antitrust trial commenced at a federal court in Virginia on Monday, as the US Department of Justice accused Google of establishing an ad tech monopoly that cut rivals adrift and sent publis...

Rental car giant Avis hit with huge cyberattack breach
More than 400,000 customers of Avis, the car rental company that is a staple of U.S. airports, have had their personal data compromised in a cybersecurity breach that Avis reported to the public on Mo...

Digiday+ Research: How social platforms stack up for publishers
Interested in sharing your perspectives on the media and marketing industries? Join the Digiday research panel. Social media is always changing, and that’s especially true for publishers, who oft...

Here’s what marketers need to know about Roblox Developers Conference 2024
At this year’s Roblox Developers Conference, the platform’s burgeoning romance with brands and advertisers was on full display. Roblox Developers Conference — Roblox’s annual, invite-only g...

Marketing Briefing: Why companies need to consider long-term brand health amid DE&I pullback
Major brands like Harley Davidson, Lowe’s, John Deere and, most recently, Molson Coors, continue to take a step back from diversity, equity and inclusion efforts. In general, brands doing so is a sh...

How Babylist’s chief growth officer Lee Anne Grant navigates the AI roadmap
Subscribe: Apple Podcasts • Stitcher • Spotify Marketers’ attention to the industry’s latest shiny object, generative AI, has yet to shift out of focus. Some agencies have moved to in...

From power play to courtroom drama: a timeline of tumultuous turns to Google’s ad tech trial
Do you have thoughts on the trial? Consider taking our survey. On the first day of Google’s antitrust trial, the word “control” was front and center. The case is dissecting how Google seized...

Google’s ad tech impact on publishers front and center during opening day of DOJ’s antitrust trial
Do you have thoughts on the trial? Consider taking our survey. In what many deem the trial of the century for the digital media landscape, legal representatives from the Justice Department and Goog...

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B&T Television

September, 2024

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