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Georgina Bankier, vp, global platform partnerships, Eyeota, a Dun...
Rising demand among marketers for AI search expertise is driving more agencies to create specialist units intended to help clients navigate the tech and its impact on consumer habits.
In recent months media shops like Jellyfish, Wpromote and Kepler have each launched or expanded AI search services that offer clients a means of partially gauging how applications like ChatGPT and Gemini...
At first glance, Cluely reads like a parody of startup culture. A 21-year-old founder broadcasting viral videos about chatting on job interviews, dating with AI overlay and hosting parties shut down for “too much aura”.
And yet here we are: Andreessen Horowitz just led a $15 million investment into the startup that turns a person’s screen into an invisible assistant — a kind of real-time...
This week’s Media Briefing looks into Cloudflare’s new tool that lets publishers block all AI crawlers – at the click of a button – and why publishers are celebrating.
An end to publishers’ AI crawler Whack-a-Mole
Google ends tests of a feature that previewed recipes, Forbes CEO shares AI strategy, and more.
Cloudflare’s red-button blocker
Publishers everywhere have had reason to...
Condé Nast execs are pressured to retain ad dollars after Anna Wintour announced last week that she will no longer oversee the day-to-day operations of Vogue, the luxury brand she has led as editor-in-chief since 1988.
Wintour will remain in her broader roles as Condé Nast’s chief content officer and global editorial director for Vogue. And while it’s too soon for the ad industry to record a...
AI bots scraping publishers’ sites for real-time information are now scraping publishers’ sites more than the bots used to train large language models. And they’re harder to detect.
That’s according to the latest report from TollBit, a data marketplace for publishers and AI companies. From Q4 2024 to Q1 2025, bot scrapes used for Retrieval Augmented Generation, or RAG, per site grew 49%. That...
Future is betting on AI to boost recirculation – and make that stickier audience more appealing to advertisers.
The publisher’s new proprietary AI-powered content categorization engine, called Advisor, acts like a “brain” trained on Future’s internal data, according to Jamie Samuel, head of commercial products at Future. Built into its audience data platform Aperture, Advisor lets Future...
This week’s Future of TV Briefing looks at how mobile still accounts for an overwhelming majority of YouTube video views and why some Gen Z viewers aren’t tuning into YouTube on TV screens.
Screen check
Let’s talk CTV in NYC
YouTube vs. TikTok vs. Instagram: What Gen Z really watches in 2025
Brands on the big screen, TikTok...
As Substack invests in video content, the platform’s smaller creators stand to gain the most subscribers and advertisers by embracing the medium.
Over the past year, Substack has considerably expanded its video tools for both creators and audience members. In January, Substack launched live video as a tool for all users. In early March, the company enabled video posts for mobile users for the...
Sources tell Digiday that Integral Ad Science has entertained suggestions of splitting from Publica, amid further speculation of take-private plans.
At the same time, there is consistent speculation that Criteo is considering a potential divestiture of its BidSwitch assets. This comes amid speculation of its own future on the public markets. This is a member-exclusive article from Digiday....